Establish A Cohesive Identity For Your Online Applications or Websites

In early 2016 Mia contacted me about creating an icon set but with a ‘new feel’. Casey Taylor the creator of Mia wanted to step outside traditional icons for his web application to provide a unique experience for his social messaging service members.

Mia Project 2016 Icon Set and Logo Branding

My clients always come first. Casey and I worked closely to form a real communication about his ideas, goals and overall satisfaction of the project. The sample above shows a glimpse at the direction we were able to take as a team and create some new ideas about icons for social communication beyond the out of box icon sets available on the market.


Mia loading animated icon

The smaller details matter. We decided to give the application a unique loading icon, boring was not an option.

In the end, Casey has incorporated the new icons and logo design into production with fantastic results and a satisfied client.